Local Business SEO Case Study - Local Painter (USA)
+300%
Local Traffic
+35
Daily Visitors
Client Details
- Established site with an active content strategy but little to no organic traffic
- Targeting highly competitive locations and services - the main reason for the lack of rankings and organic traffic
Solution
- Competitor and local search landscape analysis
- Keyword strategy focused on high-demand, low-supply opportunities
Results
+300%
Local Traffic
+35
Daily Visitors
Despite being a 2-year-old site with consistent content publishing, growth was nearly nonexistent.
The issue is a common one – agencies tend to target the services and keywords that seem the most profitable. But those are also the most competitive.
By building a strategy around targeting services in less competitive locations first, we were able to grow organic traffic in a relatively short period of time.
My name is Andrei and in 2014 I made my first money online through websites and SEO. I currently offer SEO services for Romanian and English-language websites. Learn more about my SEO approach on my YouTube channel with SEO tutorials. For more SEO education, check my SEO blog or my SEO case studies.
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